Scott Swope founded C2B over 10 years ago and tends to lead the pricing, positioning, M&A and product marketing engagements. He has over 25 years of B2B experience focused on the communications, energy and utilities, retail, and tech industry segments. Prior to C2B, Scott started his career at Apple. He then led emerging technologies R&D at Motorola, then Director of Product Strategy for the Siebel Service team at Oracle. Finally, Scott led a CRM, Decisioning and Machine Learning portfolio as VP, Product Strategy at Concentrix (formerly Convergys).
Scott has been involved in over 40 B2B product launches for both SaaS, mobile and PaaS solutions during his career. His P&L responsibilities have included over 100 multi-geo engineers at Concentrix and a $600M ARR product line at Oracle.
