Launch & Readiness
We can help you create and launch product with maximum market value at minimal build cost
A Minimum Viable Product (MVP) delivers maximum market value at the minimum build cost. Knowing which parts of your product vision to build and launch first, so that your company stays cash positive as you expand the product’s footprint, is the most important part of an MVP. C2B has the knowledge and the resources to build market validated, valuable product, and provide your organization with a launch readiness plan.
Is this you?
You have a vision for a product, but you need help validating that vision. You don’t have a product team, your team lacks the skills to conduct an MVP process, or your skilled resources don’t have the bandwidth to participate in a launch effort.
As a result
you don’t have a precise definition of who the product is for
you can’t calculate the potential size of that segment
you don’t know what features are of paramount importance to them
you don’t know what they will pay for your product
you don’t know what competitive pressures you’ll encounter at launch
How we add value
From early adopter strategy to lean planning our team engages your existing resources by
setting a reasonable timeline and adhering to a right-sized delivery schedule
implementing Lean Product practices
achieving ideal product-to-market fit in minimal time, with essential resources
adhering to a robust operational and Go-Live readiness template
Launch & Readiness Success Stories
